Ascott's national brand campaign "Get Out with Ascott" successfully launched in this over 600 year history city â Tianjin, following the previous stops in Shanghai, Shenzhen, Dalian etc. Near 100 residents and partners joined the activity, played games and raced to win, as well as enjoyed Tianjin's unique charm, local culture and Ascott's international service and living spirit. This campaign will go to Beijing in mid-November.
Started from 2015, "Get Out with Ascott" received many support and enthusiasm from the residents and the public. All 8 stops attracted a near-one thousand crowd participated. Different from the traditional serviced residence operator that target on providing the qualified accommodation, Ascott always manages letting the residents to fit in the local life and community. Even initially raised the concept of "experience local lifestyle" and tailor made activities to discover the local culture, gastronomy, wellness and community, so to ensure every residents checking-in every Ascott property all around the world can enjoy the local life. In 2016, "Get Out with Ascott" will be launched in 9 cities - Shanghai, Shenzhen, Dalian, Hongkong, Xi'an, Tianjin, Suzhou, Beijing, Chongqing etc. and will be ending in mid-November. In the morning of October 16, "Ascott Lifestyle" Tianjin Stop started at Somerset International Building Tianjin. During the game, each team needs to complete different challenges. After passing 8 stations, using 5 hours with average 60km moving distance, every participants did good sports as well as got a chance enjoying the Tianjin culture and city view. We tasted Tianjin traditional local breakfast, visited Tian Shi Fang to know the history of our city and experience the one and only Ascott Lifestyle. The game ended at Ascott TEDA MSD Tianjin in the afternoon.