Chinese netizens have gone crazy for live-streaming, with a recent report showing that around half of the Internet users have watched such shows.
"You can basically stream anything, from make-up tutorials and chatting with viewers to eating corn with an electric drill or people quarrelling," Mo Gugu, a 23-year-old girl who usually live streams herself shopping.
"But your account will immediately be frozen if you stream anything that violates the rules," Mo said.
The Shanghai government on October 11 announced on its Sina Weibo account that the city's public security bureau had shut down around 1,000 illegal webcasts and reorganized more than 20 live-streaming platforms that broadcast pornographic and violent content from July to October.
According to the statement, the police have approved more than 450,000 live-streaming webcasters who registered using their real names.
The public security bureau has also set up a blacklist to deal with webcasters who produce content that violates new regulations and laws. As of October, more than one million live-streaming accounts on the blacklist have been permanently shut down while 14 live-stream platforms have been ordered to suspend their operations.