Home  Contact Us
  Follow Us On:
Advertising Advertising Free Newsletter Free E-Newsletter

More than 60% of Chinese read via WeChat
Published on: 2017-04-19
Share to
User Rating: / 0

050A total of 62.4% of Chinese adults read via the popular messaging app WeChat in 2016, up 10.5% year on year, according to a survey released on Tuesday.

The survey, conducted by the Chinese Academy of Press and Publication, revealed that 66.1% of respondents read on their mobile phones in 2016, up 6.1% than the previous year.

The average spending of reading on mobile phones was 16.95 yuan per capita in 2016, 5.76 yuan more than the previous year, the survey showed.

A total of 25.2% of respondents would accept paid reading on mobile phones, while the rest would only read free of charge.

On average, Chinese read 7.86 books per capita in 2016, including 3.21 e-books, the survey showed.

Comments (0)Add Comment

Write comment

security code
Write the displayed characters

    Subscription    |     Advertising    |     Contact Us    |
Address: Magnetic Plaza, Building A4, 6th Floor, Binshui Xi Dao.
Nankai District. 300381 TIANJIN. PR CHINA
Tel: +86 22 23917700
E-mail: webmaster@businesstianjin.com
Copyright 2018 BusinessTianjin.com. All rights reserved.