Considered one of the top architectural marvels of all time, the Great Wall of China draws millions of travelers to its fabled stones every year. And now, for the first time in thousands of years, it will host open-air sleepovers. Well, for a few lucky travelers anyways.
Home rental website Airbnb has just launched a new contest called "Night at the Great Wall," in which four people and their guests will sleep in a custom-designed "home" set in one of the UNESCO-listed structure's towers.
Judging by the photos of the set-up provided by Airbnb, the once-in-a-lifetime experience will be quite spectacular -- provided it doesn't rain.
At sunset, guests will enjoy a multi-course gourmet dinner inspired by various facets of Chinese culture accompanied by a traditional Chinese music experience.
The next morning, they'll set out on a sunrise hike though the countryside and learn about the Great Wall from official historians.
Other activities include Chinese seal-engraving and calligraphy, both part of Airbnb's Experiences program.
Showcasing sustainable tourism
The point of this campaign? According to a statement by Airbnb, the contest will showcase the Great Wall to the world and promote sustainable tourism to China by spotlighting wide ranging efforts to preserve the Wall's deep heritage and bring Chinese culture to life.
"It's been an honor to work with historians and preservationist groups in Beijing to bring this once-in-a-lifetime experience to the world," said Nathan Blecharczyk, co-founder and chairman of Airbnb China, in the statement.
"We are so proud to partner in this truly collective effort to highlight such an incredible landmark that now serves to unify people rather than divide them."
Reaction from Chinese netizens
Chinese netizens have offered mixed reactions to the sleepover contest on Weibo, a popular micro-blogging site.
Some question how wise it is to spend the night in an open-air room.
"With the temperature in Beijing now, I fear you'd die of heat," said Weibo user Taozi Wei Jiaxin Tang. "And the mosquitoes all over this wild mountain. Oh my God. Forget about it."
Others fear the impact it will have on the historic structure.
"It will probably cause damage to the old walls," commented Zhixiang Gankuai Shui Dao Ba Ye.
But many expressed excitement at the prospect of spending a night on the Great Wall.
"Wow. This is something out of Harry Potter! I'm willing to do it even if I get feasted on by mosquitoes," said Weibo user OathKeeper.