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BOOK REVIEW: Jack Ma & Alibaba
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Jack Ma & Alibaba
A Business and Life Biography
Author: Yan Qicheng and Chen Wei, 2017


马云&阿里巴巴
一本商业以及人生传记

BT 201810 Book 01在这本书中,我们可以了解一个内幕人士对中国商业世界的看法。一本关于中国的书,由一位中国本土作家用英语完成 ,这是非常难得的。

这本书首先考察了世界上最大的电子商务平台阿里巴巴的创造者马云的生活,以及马云如何在一夜之间筹集了28亿美元。目前他是全亚洲最富有的人,价值418亿美元。但是,马云的生活并不总是顺风顺水的。这就是本书探讨的内容。虽然它主要是商业书籍,但它将传记元素融入其中。不仅从宏观和微观经济角度探讨了阿里巴巴及其发展,还探讨了马云自己的生活如何走向成功,还包括很多教诲。

这本书同时还涉及阿里巴巴如何大大改善了中国的现状,现在已经占据了互联网经济的巨大份额。包括马云作为企业家的失败经验,以及早期阿里巴巴的内部运作。在幕后,这本书叙述了马云如何颠覆根深蒂固的传统,并使阿里巴巴成为一家巨大的公司。

虽然书中提供的商业知识很有用,但是写作并不那么成熟。总而言之,如果您感兴趣的是真实的故事,这是值得购买的,但如果您寻找的是引人注目的写作手法,我会鼓励您去看其他的书。

In this book, we get an insider’s perspective on the world of Chinese business. It’s quite a rare opportunity to have a book about China, by a native Chinese author in English.
 

This is a book that examines firstly, the life of Jack Ma, the creator of Alibaba, the world’s largest e-commerce platform, and secondly how Jack Ma basically raised $2.8 billion overnight. Currently Jack is the richest person in all of Asia, being worth $41.8 billion. However, Ma’s life hasn’t always been smooth sailing. And that is what this book explores. Even though it’s mainly a business book,, it incorporates biographic elements into its narrative. It explores Alibaba and its creation not only from the lens of macro and micro economic success, but also explores how Jack Ma’s own life headed towards this creation, and what teachings from his life Jack Ma used while creating his multi-billion dollar business.
 

The book also touches on how Alibaba singlehandedly greatly improved the state of China’s already enormous share of the Internet economy. also It goes on to explore Ma’s failings as an entrepreneur, as well as the inner workings of early Alibaba. Going behind the scenes, the book explores how Ma subverted well-rooted traditions and transformed Alibaba into a behemoth, a company that set the world record for the world’s largest public store offering during its IPO in New York in 2014.
 

That being said, while the business knowledge presented in the book is valid, the writing is less so. The book is quite a chore to get through and gets very repetitive at times. I wouldn’t precisely call it long or too long for what it is. I would however say that it was extended past a point where everything was already said. All in all, I would say it’s a worthy buy if what you’re interested in are the hard facts, however if you’re looking for compelling writing I would encourage you to look elsewhere.

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