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​Airbnb is closing its domestic business in China
Published on: 2022-05-24
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Airbnb is closing its domestic business in China, according to two sources familiar with the matter. The company is planning to tell employees in the country as early as Tuesday morning in Beijing.
 

All Chinese listings — homes and experiences — will be taken down by this summer.
 

Airbnb formally launched its China business in 2016 and has faced mounting competition from domestic players. Sources say that the segment was already costly and complex to operate. The pandemic worsened these issues and heightened their impact.
 

Despite in-country branding and putting Airbnb cofounder, Nathan Blecharczyk, at the head of efforts, stays in China on the platform have accounted for approximately 1% of revenue for the last few years.
 

Sources say Chinese outbound travel has been a bigger opportunity for Airbnb and the company will refocus on providing listings for Chinese travelers going abroad. One source says the overlap between Airbnb’s outbound and domestic businesses was not strong. Airbnb will maintain an office in Beijing with hundreds of employees, according to one source.
 

The company’s shares have fallen more than 30% this year amid a broader selloff in tech stocks, but it’s still trading well above its 2020 IPO price of $68. Airbnb struggled in the early days of the covid pandemic, laying off about 25% of its staff in May 2020, then went public in November of that year. In its IPO prospectus, the company mentioned that hosts in China used a separate cleaning program to prevent covid transmission than the uniform five-step cleaning process it implemented in the rest of the world.
 

爱彼迎将关闭中国大陆业务,下架全部房源

Airbnb将正式关闭中国的本土业务。其中包括:Airbnb 中国(爱彼迎)将完全下线中国本土的近15万个房源和体验业务,仅保留出境业务;预计将在今年夏天完成。Airbnb中国计划最早在北京时间周二5月24日早上将此消息正式告知中国区员工。
 

据悉,对于爱彼迎而言,中国游客境外游是更大的机会,公司将致力于为出境旅游的中国游客提供服务。一名消息人士透露,爱彼迎出境游和国内业务之间重迭不大。据悉,爱彼迎将在北京保留一个数百名员工的办事处。爱彼迎未就此置评。

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